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	<title>Comments on: Internet Feast or Famine?</title>
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	<link>http://www.lunametrics.com/blog/2006/04/09/internet-feast-or-famine/</link>
	<description>Traffic, Analysis, Action</description>
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		<title>By: Jacques Warren</title>
		<link>http://www.lunametrics.com/blog/2006/04/09/internet-feast-or-famine/comment-page-1/#comment-137</link>
		<dc:creator>Jacques Warren</dc:creator>
		<pubDate>Tue, 11 Apr 2006 10:50:00 +0000</pubDate>
		<guid isPermaLink="false">http://72.22.16.69/blog/?p=117#comment-137</guid>
		<description>Hi Robin,&lt;BR/&gt;&lt;BR/&gt;You&#039;re right. Dicussions can often be arcane, but this is the price to pay for getting all the posts in one summary email.&lt;BR/&gt;&lt;BR/&gt;As for the unanswered questions you referred to, they are very often vendor/products specific, and should be asked directly to their respective tech support.&lt;BR/&gt;&lt;BR/&gt;I think the new forum members should assume that all the others have done some readings, such as Sterne, Peterson, Eisenberg, and Inan. With these few books, they would grasp way more from the discussions. &lt;BR/&gt;&lt;BR/&gt;Thanks&lt;BR/&gt;&lt;BR/&gt;Jacques Warren&lt;BR/&gt;Senior Advisor, Web Intelligence&lt;BR/&gt;BELL Business Solutions</description>
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<p>Hi Robin,</p>
<p>You&#8217;re right. Dicussions can often be arcane, but this is the price to pay for getting all the posts in one summary email.</p>
<p>As for the unanswered questions you referred to, they are very often vendor/products specific, and should be asked directly to their respective tech support.</p>
<p>I think the new forum members should assume that all the others have done some readings, such as Sterne, Peterson, Eisenberg, and Inan. With these few books, they would grasp way more from the discussions. </p>
<p>Thanks</p>
<p>Jacques Warren<br />Senior Advisor, Web Intelligence<br />BELL Business Solutions</p>
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		<title>By: AurÃ©lie Pols</title>
		<link>http://www.lunametrics.com/blog/2006/04/09/internet-feast-or-famine/comment-page-1/#comment-138</link>
		<dc:creator>AurÃ©lie Pols</dc:creator>
		<pubDate>Mon, 10 Apr 2006 19:49:00 +0000</pubDate>
		<guid isPermaLink="false">http://72.22.16.69/blog/?p=117#comment-138</guid>
		<description>Hi  Robin,&lt;BR/&gt;&lt;BR/&gt;I just came back from Venice, Italy, and logged on after 4 days of quiet Venician lifestyle.&lt;BR/&gt;The washing machine is running and while I was replying to my mails, my husband RenÃ©, was reading your post.&lt;BR/&gt;Funny thing, I was explaining the same thing to RenÃ© this afternoon while eating chocolate and hasenult icecream along a canal.&lt;BR/&gt;It was getting colder in Venice. Time to head back to Brussels, where we just landed 2 hours ago.&lt;BR/&gt;&lt;BR/&gt;Yes, since I read Shane Atkinsons posts, I&#039;ve been following from afar (sorry but busy before my 4 day holiday to Italy to get all the work done in time. Still have to write a newsletter) what was going on on the Yahoo users group.&lt;BR/&gt;I saw with wonder the Visual Sciences screenshot posted by Eric Peterson and read a couple of articles on Neural Networks. I studied economics and statistics thus econometrics so it&#039;s something I keep an eye on. For the last 3 years actually ;-)&lt;BR/&gt;I got pumped, feering strangely to be left behind. It&#039;s maybe a good explanation for the reason why everyone is jumping on this wagon: the feer of being left behind maybe?&lt;BR/&gt;&lt;BR/&gt;Anyhow, we went for lunch (risotto di pomodoro fresco and cod with polenta) and after a few drinks and some conversation with my husband, the conclusion fell.&lt;BR/&gt;Yes, neural networks but not now. Hopefully soon but not too soon because indeed, rare are the clients that today follow what we can bring to them ;-)&lt;BR/&gt;There is, I think, still a long road ahead in terms of education. It might seem as you&#039;ve heard that before but it&#039;s for me, more than education. It&#039;s about thinking together with my clients about their strategy. &lt;BR/&gt;They tell me what they want in terms of reporting. I think about it and tell them what I think they should need. We then find a way in the middle: what they call here a &quot;compromis Ã  la Belge&quot;. It builds for the future. That&#039;s the important thing.&lt;BR/&gt;&lt;BR/&gt;In terms of Web Analytics, the technical issue is not really my problem. Yes, I choose the best product for my clients: according to what they seek today and why I think they will need tomorrow. I&#039;ve got a great technical team and a great relationship with my product provider - WebTrends - which, I think moves in the right way. &lt;BR/&gt;I don&#039;t know if you&#039;ve already version 8. Tell me what you think, I&#039;d be glad to share my knowledge.&lt;BR/&gt;For me, it&#039;s what I dreamed about for a couple of my clients last year ;-)&lt;BR/&gt;&lt;BR/&gt;I also wondered if you read the whitepaper from HBX/WebSideStory from IDC I think. I read it this morning with my expresso. &lt;BR/&gt;Funny how HBX acquired Atomz. I like their view: my company OX2 does something similar: we integrate WebTrends with our latest CMS, which includes a Newsletter module and is SEO friendly. It also has an ecouponing module. &lt;BR/&gt;&lt;BR/&gt;We&#039;ve for example matched an online and an off line campaign at the end of last year. The coupons where delivered (42.000) by the CMS and exchange in 200 points of sales all over Belgium. The coupons where then manually encoded by a student into the CMS. Unfortunately, the POS didn&#039;t have adequate scanning devices but that might be for the future ;-)&lt;BR/&gt;The entire campaign  was tracked by WebTrends and our CMS integrates MDB files that can be extracted and manipulated.&lt;BR/&gt;I still need a presentation about that one... will need some time and quiet for that one.&lt;BR/&gt;&lt;BR/&gt;Anyhow, just wanted to share some thoughts.&lt;BR/&gt;I don&#039;t have a lot of time lately but often enjoy your comments on the Yahoo user Group and feel conforted by your statements and geographical position, which is also as I happily noted on this side of the Atlantic ;-) Going to the emetrics summit in London by the way? We are, Siegert (my colleague) and me.&lt;BR/&gt;Hope to meet you there.&lt;BR/&gt;&lt;BR/&gt;Bonne soirÃ©e de Bruxelles,&lt;BR/&gt;AurÃ©lie</description>
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<p>Hi  Robin,</p>
<p>I just came back from Venice, Italy, and logged on after 4 days of quiet Venician lifestyle.<br />The washing machine is running and while I was replying to my mails, my husband RenÃ©, was reading your post.<br />Funny thing, I was explaining the same thing to RenÃ© this afternoon while eating chocolate and hasenult icecream along a canal.<br />It was getting colder in Venice. Time to head back to Brussels, where we just landed 2 hours ago.</p>
<p>Yes, since I read Shane Atkinsons posts, I&#8217;ve been following from afar (sorry but busy before my 4 day holiday to Italy to get all the work done in time. Still have to write a newsletter) what was going on on the Yahoo users group.<br />I saw with wonder the Visual Sciences screenshot posted by Eric Peterson and read a couple of articles on Neural Networks. I studied economics and statistics thus econometrics so it&#8217;s something I keep an eye on. For the last 3 years actually <img src='http://www.lunametrics.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> <br />I got pumped, feering strangely to be left behind. It&#8217;s maybe a good explanation for the reason why everyone is jumping on this wagon: the feer of being left behind maybe?</p>
<p>Anyhow, we went for lunch (risotto di pomodoro fresco and cod with polenta) and after a few drinks and some conversation with my husband, the conclusion fell.<br />Yes, neural networks but not now. Hopefully soon but not too soon because indeed, rare are the clients that today follow what we can bring to them <img src='http://www.lunametrics.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> <br />There is, I think, still a long road ahead in terms of education. It might seem as you&#8217;ve heard that before but it&#8217;s for me, more than education. It&#8217;s about thinking together with my clients about their strategy. <br />They tell me what they want in terms of reporting. I think about it and tell them what I think they should need. We then find a way in the middle: what they call here a &#8220;compromis Ã  la Belge&#8221;. It builds for the future. That&#8217;s the important thing.</p>
<p>In terms of Web Analytics, the technical issue is not really my problem. Yes, I choose the best product for my clients: according to what they seek today and why I think they will need tomorrow. I&#8217;ve got a great technical team and a great relationship with my product provider &#8211; WebTrends &#8211; which, I think moves in the right way. <br />I don&#8217;t know if you&#8217;ve already version 8. Tell me what you think, I&#8217;d be glad to share my knowledge.<br />For me, it&#8217;s what I dreamed about for a couple of my clients last year <img src='http://www.lunametrics.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>I also wondered if you read the whitepaper from HBX/WebSideStory from IDC I think. I read it this morning with my expresso. <br />Funny how HBX acquired Atomz. I like their view: my company OX2 does something similar: we integrate WebTrends with our latest CMS, which includes a Newsletter module and is SEO friendly. It also has an ecouponing module. </p>
<p>We&#8217;ve for example matched an online and an off line campaign at the end of last year. The coupons where delivered (42.000) by the CMS and exchange in 200 points of sales all over Belgium. The coupons where then manually encoded by a student into the CMS. Unfortunately, the POS didn&#8217;t have adequate scanning devices but that might be for the future <img src='http://www.lunametrics.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> <br />The entire campaign  was tracked by WebTrends and our CMS integrates MDB files that can be extracted and manipulated.<br />I still need a presentation about that one&#8230; will need some time and quiet for that one.</p>
<p>Anyhow, just wanted to share some thoughts.<br />I don&#8217;t have a lot of time lately but often enjoy your comments on the Yahoo user Group and feel conforted by your statements and geographical position, which is also as I happily noted on this side of the Atlantic <img src='http://www.lunametrics.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />  Going to the emetrics summit in London by the way? We are, Siegert (my colleague) and me.<br />Hope to meet you there.</p>
<p>Bonne soirÃ©e de Bruxelles,<br />AurÃ©lie</p>
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