Comments on: Wendi Malley vs GWO: who is correct? http://www.lunametrics.com/blog/2007/07/10/wendi-malley-vs-gwo-who-is-correct/ LunaMetric's blog on conversion rate and web analytics Mon, 01 Dec 2008 18:37:37 +0000 http://wordpress.org/ By: Wendi Malley http://www.lunametrics.com/blog/2007/07/10/wendi-malley-vs-gwo-who-is-correct/#comment-670 Wendi Malley Tue, 10 Jul 2007 16:42:07 +0000 http://www.lunametrics.com/blog/2007/07/10/wendi-malley-vs-gwo-who-is-correct/#comment-670 Hey Robbin! You've got it! I can see GWO's point but I think in your case statistics in on your side. Knowing how long you need to wait makes your life so much easier. Of course if you were dealing with a site that was able to generate 10K page views in a day then you don't really need statistics anymore... you've got volume on your side. The best applied statistical strategies help a researcher reduce costs or help those those with limited testing resources to make informed decisions quickly without waiting for that 10,000th page view to come 3 months later. Statistics is not for every situation but I do believe that it works well in your case that you are discussing today. Cheers! Wendi Hey Robbin! You’ve got it! I can see GWO’s point but I think in your case statistics in on your side. Knowing how long you need to wait makes your life so much easier. Of course if you were dealing with a site that was able to generate 10K page views in a day then you don’t really need statistics anymore… you’ve got volume on your side.

The best applied statistical strategies help a researcher reduce costs or help those those with limited testing resources to make informed decisions quickly without waiting for that 10,000th page view to come 3 months later. Statistics is not for every situation but I do believe that it works well in your case that you are discussing today.

Cheers!
Wendi

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