Comments on: Conversion: Why hide great features? http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/ LunaMetric's blog on conversion rate and web analytics Thu, 20 Nov 2008 00:04:58 +0000 http://wordpress.org/ By: Dolly Williams http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-1028 Dolly Williams Mon, 17 Dec 2007 21:10:42 +0000 http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-1028 <strong>Dolly Williams...</strong> Good work.... Dolly Williams…

Good work….

]]> By: Robbin http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-836 Robbin Tue, 02 Oct 2007 12:45:50 +0000 http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-836 As soon as you know to roll over, it makes sense. It's just the knowing that is hard. As soon as you know to roll over, it makes sense. It’s just the knowing that is hard.

]]> By: The8R http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-835 The8R Tue, 02 Oct 2007 12:33:31 +0000 http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-835 That makes no sense. First off the seating chart does break out the views from all of the sections. If you rollover the purple areas and click, a popup window shows the view for that section. To do that for every seat instead of every section sounds cute, but is impractical. First of all, the seat view is going to change...what... maybe a half a centimeter between the seats? I care about the difference in section A and section B. Do I really care about the difference in seat 101 compared to 102? Second, can you imagine a semi-elder user of the site trying to click on small little individual seats? The chart shows where each seat is located and displays a view from every section. I'm not sure what features are being hidden. Unless we just enjoy complaining? That makes no sense. First off the seating chart does break out the views from all of the sections. If you rollover the purple areas and click, a popup window shows the view for that section. To do that for every seat instead of every section sounds cute, but is impractical.

First of all, the seat view is going to change…what… maybe a half a centimeter between the seats? I care about the difference in section A and section B. Do I really care about the difference in seat 101 compared to 102? Second, can you imagine a semi-elder user of the site trying to click on small little individual seats? The chart shows where each seat is located and displays a view from every section. I’m not sure what features are being hidden. Unless we just enjoy complaining?

]]> By: angie http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-831 angie Mon, 01 Oct 2007 17:25:35 +0000 http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-831 I hope you sent the theater manager a link to this post! I hope you sent the theater manager a link to this post!

]]> By: S.Hamel http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-826 S.Hamel Sun, 30 Sep 2007 20:46:58 +0000 http://www.lunametrics.com/blog/2007/09/30/conversion-why-hide-great-features/#comment-826 Some time ago I had a discussion with the guy responsible of web analytics for CirqueDuSoleil.com. The amazing experience of Cirque du Soleil start right on their website! For example, if you choose Kooza, instead of going for the traditional ticket purchase, they have an exact view from every seat. A large amount of their tickets are sold online (can't tell the %) and ticket purchase is their primary conversion objective for the site. Some time ago I had a discussion with the guy responsible of web analytics for CirqueDuSoleil.com. The amazing experience of Cirque du Soleil start right on their website! For example, if you choose Kooza, instead of going for the traditional ticket purchase, they have an exact view from every seat. A large amount of their tickets are sold online (can’t tell the %) and ticket purchase is their primary conversion objective for the site.

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