INFOGRAPHIC: The Ultimate Complete Final Social Media Sizing Cheat Sheet
In June of this year, we published an infographic listing all of the sizing information for images on Facebook, Twitter, Google+, and Pinterest. It was a wildly successful piece of content, totally blowing our expectations out of the water. Unfortunately, while its popularity has flourished, nearly every social network instituted changes to their image sizes, rendering most of the information on the infographic out of date.
We knew we needed to update the information on the cheat sheet, but we weren’t comfortable with simply adjusting one or two figures on the blog post and leaving it as-is. We’d also received a lot of feedback, both on the design and information it contained. We decided to redesign the entire sheet and incorporate a few more social networks.
We also decided to permanently redirect the old sheet here, so that shared tweets, pins, likes, and so on, would lead to the correct sizing dimensions. Additionally, as sizing changes are implemented across social networks, we’ll actively update this sheet – meaning that if you use the embed code at the bottom to share this sheet on your own site, the image will automatically update with changes as they are rolled out. No more out-of-date information.
So, without further ado, here it is – the ultimate, complete, final social media sizing cheat sheet. As before, you can find a simple text list of the pixel dimensions at the bottom. Save this sucker on your hard drive and never Google ‘Facebook cover photo size’ again.
Embed the cheat sheet on your own blog or site using the embed code below!
| Timeline | ||
| Profile Picture | 160 x 160 px | Must be uploaded at least 180 x 180 px |
| Cover Photo | 851 x 315 px | |
| About Us | 255 Characters | |
| App Preview Image | 111 x 74 px | |
| Total Length of Apps bar (including gaps) | 350 px | |
| Timeline Profile Picture | 32 x 32 px | |
| Shared Image | 403 x 403 px | Photos can be viewed up to 960 x 720 px in the lightbox and expanded up to 2048 x 2048 px. |
| Shared Facebook Video | 403 x 226 | |
| Status Update | 63,206 characters | |
| Shared Link Preview | 156 x 116 px | Editable, can be set with the og:type meta property |
| Shared Link Title Tag | Up to 100 characters | Editable, can be set with og:title meta property |
| Shared Link Metadescription | Varies based on available room | |
| Highlighted Post or Milestone | 843 x 403 px | |
| Highlighted Video Post or Milestone | 843 x 475 px | |
| News feed | ||
| News feed profile picture | 50 x 50 px | |
| News Feed Status update | Up to 5 lines of text before Facebook truncates & appends ‘See More’ at the first break after the fifth | |
| Shared Image | Landscape | 398 x 296 px |
| Portrait | 296 x 398 px | |
| Square | 320 x 320 px | |
| News Feed Sponsored Story Profile Picture | 32 x 32 px | |
| News Feed Sponsored Story Image | Landscape | 358 x 268 px |
| Portrait | 268 x 358 px | |
| Square | 300 x 300 px | |
| Shared Facebook Video Preview | 403 x 226 px | |
| Shared Video Link Preview | 130 x 73 px | |
| Shared Link Thumbnail | 90 x 90 px | |
| Shared Link Title | Up to 100 Characters | Editable |
| Shared Link Description | Varies based on Thumbnail & Title Size | Editable |
| Ads | ||
| URL Ad Title | 25 Characters | |
| URL Ad Copy | 90 Characters | |
| Page Ad Profile Picture | 50 x 50 px | |
| Page Ad Title | Page Name | |
| Page Ad Copy | 90 Characters | |
| Page Post Ad Profile Picture | 32 x 32 px | |
| Page Post Ad Title | Page Name | |
| Page Post Ad Copy | First 90 characters of selected post | First 120 characters if post is text-only |
| Page Post Ad Image | 90 x 118 px | |
| Page Post Ad Video Preview | 128 x 72 px | |
| Page Post Ad Link Thumbnail | 50 x 50 px | |
| Sponsored Story Fan Picture | 50 x 50 px | |
| Sponsored Story Profile Picture | 32 x 32 px | |
| Premium Page Post Ad Profile Picture | 50 x 50 px | |
| Premium Page Post Ad Video Preview | 185 x 104 px | |
| Premium Page Post Ad Image | 168 x 128 px | |
| Profile | ||
| Background Image | 90% of visitors see first 78 px of the background | |
| 67% see 204 px | ||
| 43% see 247 px | ||
| 21% see 284 px | ||
| Recent Image Preview | 90 x 90 | |
| Profile Picture | 81 x 81 px | 4 px border |
| Tweet Length | 140 Characters | |
| In-stream | ||
| Profile Picture | 48 x 48 px | |
| Shared Media Tweet Length | 140 characters, including link | |
| Shared Link Preview | 120 x 120 px | Must be at least 60 x 60 px |
| Shared Link Title | First 70 characters of twitter:title tag | |
| Shared Link Description | First 200 characters of twitter:description tag | |
| Shared Image | 375 x 375 px | |
| Shared Video Preview | 435 x 244 px | |
| Video Details | Video Title and first 160 characters of video description | |
| Google+ | ||
| Company Profile | ||
| Cover Photo | 890 x 180 px | |
| Profile Picture | 250 x 250 px | 5 px border |
| Horizontal Profile and cover photo gap | 614 px | |
| Status Update | 100,000 Characters | Can include hash tags |
| Shared Link Thumbnail | 150 x 150 px | |
| Shared Video Preview | 497 x 279 px | |
| Shared Image | 497 x 373 px | Can be uploaded and viewed up to 2048 x 2048 px |
| YouTube | ||
| Branded Channel | ||
| Content Container | 970 px wide | |
| Mappable Header | 970 x 150 px | Can map links off of YouTube |
| Profile Picture | 55 x 55 px | |
| Featured Video | 640 x 390 px | |
| Video Thumbnail | 288 x 162 px | |
| YouTube Brand Channel Background Size | 90% of users see 8 px on either side of the content container | Up to 1 mb in size |
| 67% see 136 px | ||
| 43% see 180 px | ||
| 21% see 216 px | ||
| Video | ||
| Title | Up to 100 characters | |
| User Banner | Up to 170 x 25 px | |
| Video Preview | 640 x 390 px | |
| Description | Up to 5000 characters | |
| Tags | Up to 500 characters | Hidden, can be found in page source under “meta:keywords” |
| Recommended Playlist Details | Playlist Title | |
| Recommended Playlist Large Thumbnail | 120 x 67 px | |
| Recommeded Playlist Small Thumbnail | 40 x 25 px | |
| Recommended Video Details | Video Title, Author, and Views | |
| Recommended Video Thumbnail | 120 x 67 px | |
| Overview | ||
| Horizontal Logo | 100 x 60 px | |
| Cover Photo | 646 x 220 px | |
| Company Square Logo | 50 x 50 px | |
| Company Comment Logo | 30 x 30 px | |
| Shared Link Thumbnail | 180 x 110 px | |
| Shared Link Details | Shared Link Title and up to 230 characters of description. The description is editable. | |
| Careers | ||
| Careers Cover Photo | 974 x 238 px | |
| Products and Services | ||
| Products and Services Banner Image | 646 x 220 px | |
| Product Image | 100 x 80 px | |
| Product Details | 100 character title and 2000 character description | |
| Profile | ||
| Profile Picture | 160 x 165 px | |
| About Section | Up to 200 characters | |
| Boards | ||
| Board | 222 x 207 px | |
| Big Thumbnail | 222 x 150 px | |
| Small Thumbnails | 55 x 55 px | |
| Pins | ||
| Profile Picture | 32 x 32 px | |
| Pin Image Preview | 192 x scaled height | |
| Pin on board | 222 x scaled height | |
| Pin | ||
| Profile Picture | 49 x 49 px | |
| Pin | 600 x infinity |
Are there any more social networks you’d like to get sizing information on? Would you like an embed code for the table above as well as the image? Like the new design? Let us know your thoughts in our comments below.
Is the student ready to be a teacher? Take a look at our social media and let us know what you think. We are always looking to make our profiles a little sharper, savvier and more user friendly.
About Dan Wilkerson
Dan Wilkerson is the Marketing Manager at LunaMetrics, with a background in Advertising and PR. Since producing his first commercial at 18, Dan has wanted to get involved with brands. Dan loves solving problems creatively, effectively, and measurably, and has had experience with a wide variety of businesses ranging from tech start-ups to household charities.
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What can I say that hasn’t been said already? This is simply one of the best articles on the ‘net that covers not only the details of social media images, but also the gaps, and the number of characters of available text areas! Well done & Thank you very much!
Thank you thank you thank you!!!!
Hi,
Do you have dimensions for the new Facebook design please?
Thanks!
Hey Jennifer,
Not yet! Still haven’t gotten the new design. Still haven’t even gotten GraphSearch!
For now, I wouldn’t worry too much – they made it very clear that this is a slow, deliberate rollout, so most likely the vast majority of users are still seeing the old dimensions.
Best,
Dan
Hey Courtney,
Noted! I’ll try and fit those into the next revision. Should be coming soon, but I’m holding out to see if I get Facebooks news newsfeed/timeline design first.
Best,
Dan
Wonderful points altogether, you just received a emblem new reader. What might you recommend in regards to your submit that you made a few days ago? Any positive?
Guys not to be rude but your article is full of mistakes. G+ sizing is all wrong for example. I suggest you test on more devices as it’s misleading and confusing. Thanks anyway – it’s still a big effort to do this!
Great info! Is there an ETA for revising this graphic to reflect dimension changes? I have it embedded in a blog post, and some of my readers are wondering when it will be updated.
Thanks!
Awesome thankyou so much..!
Great work! This is the type of info that should be shared around the net. Shame on the search engines for now not positioning this submit upper! Come on over and seek advice from my web site . Thank you =)
thought I was special with a macaroni bracelet my 6 year old boy made for me, I pray that one day he too will design a bag just for me! The effortless satchel is much
thank you so very much for this – immensely helpful
Please update to include new Google+ cover photo and logo!
LIFESAVER! Thank you so much!
This is really awesome, i love it! It is by far the most complete and specific infografic i saw in this area!
Everithing looks so well documented, you must did some really deep search!!!
Great effort, nice result, congrats!
Excellent resource. I think Google+ just updated their header again though, it’s HUGE.
Great resource! So helpful! Thank you so much! Cheers..
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I would pay you if I had some money!
What about Instagram??
Yes, please – I’d like an embed code for the table. Thanks. Sharing with all my readers.
There seems to be a maximum size that FB will accept as a Profile picture. A friend’s new Profile is chopped on all sides. When I open it the full image size is 510×510, but the amount that is showing is from a crop to approx. 437×437 of the original image, and only that portion shown in the 160×160 format. It has been cropped equally on all sides.
So my question is, what is the maximum image size [square] that will be accepted by FB and posted uncropped?
Thanks,
Brian
Dan,
Great article and content. Have bookmarked and will be using as a reference from here on out for my website.
Thanks!
AWESOME!!!! I’m going to spread your genius far and wide! This is such a useful post! At least once a week I search for facebook cover size because I just can’t fathom that its 351 px!?!?! Really? Anyway, thanks for such a comprehensive resource.
This is Awesome and extremely useful for somebody like me who specialises in creating headshots for social media profiles
Thank You
Fantastic tool! super handy
But This needs to be updated to reflect recent changes.
Hey Dara,
Got any specific changes you were looking for? We try to keep it up to date as possible.
Best
Dan
This is fantastic – I’ve book marked it and am sure to use it daily! Thank youuuu!
Dan, amazing information! Thank you so much for taking the time to do so. Any way to put this in a downloadable PDF?
Dude, this list is super handy, thank you so much, very much appreciated!
Super
, thanks.
Thanks for the graphic. I have a few different ones for different sites stuck to the wall in my office. Nice to have it all in one spot now.
Dan Wilkerson Awesome the measurement graphics for social media. You really rocking bcz still so many peoples confuse about measurement only. I think more and more useful for B2B Marketers.
Be Interesting… Waiting your next awesome like this post.
No problem Matt! Glad you found it useful.
Dan
can you please add tumblr?
Thanks, very interesting for us here in europe.
You could also tell us for the right dimensions in blogger please!
The only problem I see here is the use of the word “final” in the document title
“new” and “final” are two words that have no place in document titles, though I admit… I occasionally try to force a project into completion by adding the word final into a file before sending to a client. Thanks for the great resource!
Dan, I appreciate your huge work. I was so frustrated by trying to make each of the pictures separately that I decided to develop Photoshop add-on for this task to save a lot of time in the future. Now I am designing only two basic images and the rest is updated automatically. I have released the add-on to the public as Social Media Profiles Generator: http://bit.ly/10cDiFs I hope you will find it useful.
Hey, facebook have changed their layout, have you got the new dimensions for the cover and profile picture? It really should be given on facebook!
I know this is mostly for business but I also do a lot of Linkedin Profile art. It would be useful to add a image information for Linkedin’s Profile images as well.
Hi, thanks so much for putting this up, thumpin’ useful– are the dimensions any different for any of these when viewing on a mobile browser? They seem to be slightly different to me, but perhaps not…
LOVE THIS!
But – the Twitter profile picture sizing is a mite disingenuous. 128x128px is the ideal upload/preview size.
81x81px is the *eventual* display size. Uploading an 81x81px image results in a blocky/blurred preview image.
Cracking work!
Joanna – that’s awesome! We talked about how something like this could totally do wonders for designers. Web app!!
Best,
Dan
Call me overambitious.
-Dan
Hi Dan, is the version of the cheat sheet posted above the latest? I noticed that it hasn’t been updated since Nov. 2012, and I wasn’t sure if any of the specs have changed since then. Just curious!
Thanks again for sharing this – super helpful!
Best,
Ashley
Hey Ashley,
It’s *quasi* up-to-date. Lots of changes in the past few months (Looking at you, Google+), but an update to the cheat sheet will be coming soon!
Best,
Dan
Awesome, thanks so much, Dan!
Hi,
I hope you don’t mind if I copy-pasted the article into a neat PDF. Here’s the link:
https://www.dropbox.com/s/y9yzzglsjae78c9/Dan%27s%20Social%20Media%20Sizing%20Guide.pdf
Of course, all credits go to Dan and LunaMetrics
I am looking for the update as FB changed the Event cover as well and it is weird and awkward if you want to use that same image to promote the event.
Dan, this is a great resource for all marketers. Thanks for sharing!
Please update the new dimensions. Thank you very much.
LOVE THIS! I teach social media for Authors and Inventors and having this resource to share with them will be a big help in their learning curve. Thank you so much Dan!
Regards,
Heidi Richards Mooney
Awesome! Thank you so much for this.
I will immediately take hold of your rss as I can’t to find your email subscription hyperlink or e-newsletter service. Do you’ve any? Please allow me understand so that I could subscribe. Thanks.
This is great! Thanks for putting this together.
Em
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