Though really a Palmyra, PA expat, Dan insists he's a "non-native" 'Burgher. Approaching social early, then marketing, exigencies of native targeting soon entangled him in numbers. Dan is happy to have ended up living in Pittsburgh and (accidentally) as a self-taught and avid programmer.

  • Very good Dan! Brilliantly executed 🙂

    Would love to see some detailed walkthroughs on adding common data layers (ecommerce tracking data etc.).

  • Mike

    Great post.
    If you could just enlighten us about how to setup dataLayer? It seems to be the biggest challenge in implementing GTM.

    Thanks !

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