Brian Honigman

Brian is a former LunaMetrician and contributor to our blog.

The New Features of Facebook Timeline: A Guide for Businesses

March 5, 2012


Facebook begun rolling out Timeline for brand pages recentely, which presents many opportunities for brands to showcase themselves on Facebook like never before. The new format will be pushed live to everyone on March 30, but for now, you have time to get comfortable with the layout, add content and prepare for when you either […]

9 Ways B2Bs Can Excel With Location-Based Social Media

February 23, 2012


This article was originally published in HubSpot’s Blog. B2B companies don’t often see how location based social platforms like Foursquare, SCVNGR or Facebook Places can benefit them or their customers. However, there are numerous opportunities for these type of companies to market themselves, its just harder to identify the strategies that’ll help draw the same […]

How Nonprofits Can Get The Most Out Of Foursquare

February 13, 2012


This article was originally published in Social Media Today. Location-based social platforms like Foursquare are making good use of the opportunities the social and mobile web offer. Foursquare is continually adding more features to make the world easier to use and explore. Many nonprofits are using these features on Foursquare to amplifying their messaging to […]

6 Ways to Use Quora for Research

February 2, 2012


This article was originally published in Social Times. Have you ever used Quora before to solve an unanswered question or start a conversation about an interesting topic? As a platform, Quora allows its community to post and answer questions about anything of their choosing to gain collective knowledge. One way to take advantage of this […]

6 Ways Brands Can Rock Pinterest

January 18, 2012


This article was originally published in Social Times. Pinterest was one of the most heavily trafficked social media networks of 2011, which was surprising to many because its rise to success was a quiet one. Pinterest is a form of social bookmarking where users pin different images and YouTube videos from across the web to […]

40 Facebook Marketing Tips From 2011

December 13, 2011


2011 saw a lot of action in the social media stratosphere, especially when it came to Facebook marketing tactics. Each year social media will continue to change at a faster pace and marketers will need to continue to stay ahead of the curve. Here’s a list of some of the most important tips & tricks […]

8 Helpful Video Tutorials for Facebook Marketers

November 15, 2011


Yes, Google+ recently launched but the prevalence of Facebook as a social platform hasn’t changed, especially for marketers. There are a ton of tutorial videos out there, giving insights on different aspects of what Facebook offers marketers. I’ve sifted through the lot and pulled out a list of some of the most helpful Facebook video […]

How To Manage Your Facebook Page From The Updated iPhone App

October 13, 2011


>>>UPDATE: Having problems with your Facebook App? Check out our post on troubleshooting problems with the app.<<< Managing a Facebook Page or multiple Facebook Pages can often be a 24/7 commitment, depending on the size of your Page’s audience and their level of engagement with that Page. One way to help lower the amount of […]

What Should You Expect from Corporate Social Media Training?

September 12, 2011


Many brands, organizations and non-profits are looking to learn how the social media space best fits with their company’s existing goals. A plethora of firms and individuals offer corporate social media training packages, enabling you to comparison-shop and choose training that maximizes benefits and minimizes cost. It’s important to look for the following when choosing […]

The East Coast Earthquake via Social Media

August 23, 2011


Social media has become an essential means of communicating with one another, so much so that when a hurricane, tornado, storm or (in this case) an earthquake strikes, the social channels are abuzz with chatter. Let’s take a look at some of the conversations by channel and at the power of social media. Twitter Twitter […]

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