Search Engine Optimization

6 Free CRO Tools for UX and A/B Testing

May 18, 2016

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You did it! You drove traffic to that key page. As a seasoned marketer, you know not to celebrate yet. Some users will do what we want; convert on site, purchase, ask for more information, or simply enjoy our jazzy content. Others will leave and move on with their day. “But I want more!” I feel you! The next step is to test segments of traffic to see if we can increase performance.

Managing Multiple Locations on Google My Business

April 7, 2016

The value of Google My Business is the same no matter the number of locations: place your verified business address, hours and information in mobile and desktop searches for users looking for services like yours near their location. Listing a single business is easy, but more than ten is complex.

How to Reach a More Targeted Audience with Vertical Search

February 17, 2016

Google has dominated the search market for years, but that doesn’t mean you should put all of your eggs into their basket. People prefer a customized experience. We no longer have three TV channels that contain a little bit of everything. No… We have networks dedicated to cooking, survival skills, crime and any other topic […]

2016 Free SEO Training for Pittsburgh Students & Nonprofits

February 4, 2016

It’s back! We’re happy to announce that on the weekend of March 19-20, 2016, LunaMetrics will be hosting its third free search engine optimization (SEO) workshop for local college students and recent graduates of all backgrounds, partnering with Pittsburgh nonprofits. What Is It? If you’re a current student or recent graduate, or a representative of a local […]

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