Digital Marketing

Tips for Getting A Job in the Digital Analytics Industry

January 27, 2016

It’s hard to hire people for the Analytics Department at LunaMetrics. Our “dream candidate” simply doesn’t exist. We’re looking for so many hard and soft skills, invariably everyone lacks something. I sometimes say that the Venn Diagram for a great digital analytics candidate is so dense it looks more like a Spirograph. So, we’re realistic […]

6 Tips for Surviving a Marketing Conference

October 20, 2015

Let’s face it: professional conferences, especially marketing ones, can be draining even if you’re not presenting at them. But after returning from SMX East in NYC not long ago, the East Coast’s largest gathering of search marketing nerds and my first conference, I realized it doesn’t have to be so bad. Here are the tips […]

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