Analytics

How Big Is Your Metric Share in Google Analytics?

March 9, 2017

You get the big picture from your top-level metrics or KPIs, but to find action items you need to look more closely. Focus on one contributor to a top-level metric like sessions. For example, you could look at mobile sessions instead of all sessions. How’s your new responsive site doing? Specifically, what is mobile’s metric […]

Find Internal Links with Campaign Parameters with Screaming Frog

February 10, 2017

Campaign tracking is a great way to keep track of how much traffic you are sending to your website from external sources (Facebook posts, referral sites, etc.). With Campaign tracking, we append a few query parameters to URLs that point to our website. Those parameters tell Google Analytics information about where that link was posted. […]

Google Announces Free, Unlimited Data Studio Reports

February 2, 2017

We’re about to drop some big, real, news that will affect every person reading this blog (assuming you’ve used Google Analytics at some point). If you can’t tell, I’m pretty excited… Data Studio is Free-er! You may have been following our Data Studio posts, announcements, and report templates. You’ve hopefully been trying it out and loving the […]

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