Google Analytics

Integrating Google Analytics 360 with DoubleClick Campaign Manager

May 2, 2017


Google Analytics 360 customers that use DoubleClick Campaign Manager (DCM) can take advantage of a native integration and link the two products together, bringing DCM data directly into your Google Analytics reports. Access your View-Through and Click-Through metrics within your Acquisition reporting and gain better insight into how your DCM traffic compares with other traffic […]

New From Google: Google Analytics 360 Sweets

April 1, 2017

In a surprise announcement on Saturday, April 1st, the Google Analytics team introduced the latest addition to their products, a new offering called Google Analytics 360 Sweets. Highlighted as Google-branded micro-moments, these flavor-rich morsels can be enjoyed while using your nearest devices to find a store, buy a product or look for answers to all […]

A Plea for Using Google Analytics Goals

March 29, 2017

Go beyond basic reporting of users, sessions, and pageviews in Google Analytics and start using Goals to tie online activity to your important business objectives. Many underuse the features of Google Analytics and fail to take the next steps necessary after implementation to customize the tool to your particular company. Goals are the some of […]

Page 2 of 5312345...102030...Last »
Contact Us.


24 S. 18th Street, Suite 100,
Pittsburgh, PA 15203

Follow Us



We'll get back to you
in ONE business day.