Hate spam, do you? We do, too – but don’t consider all email to be spam. Permission-based email marketing is the foundation of almost every Internet marketing program. After all, if they signed up for your email, they must want it, right?

There’s the rub. If you’re going to do email marketing, you have to create content that customers and potential customers really want to read. We don’t mean to hurt your feelings – but they really don’t care that you hired a new sales guy in the Northwest region. You have to be willing to create email with great educational content, or a meaningful sale.

So when you’re ready to create or license the kind of content that your readers will love, LunaMetrics will

•	Choose an appropriate email package.
•	Set up the package so that new subscribers can add their own names to your list automatically through your website.
•	Set up a new subscriber confirmation email letter.
•	Import your current Excel spreadsheet or other comma separated list into the database.
•	Create the first mailing with your content. (If you like, we can do all your emailings, but we’d like you to save money and learn to do it yourself.)
•	Analyze your emailing for opens, click through rates, and various kinds of bounces.
•	Point out where you are having success and what you could do better.
•	Make sure that you are CAN-SPAM compliant.

Email marketing consulting is what we do, and we would love to learn how we can improve your current email marketing campaign.  That is why we would like to give you a short analysis of your email marketing campaign at no charge.

Contact LunaMetrics

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