Pittsburgh SEO Training Workshop

Want your site to show up at the top of Google but don’t want to spend a fortune to get it done? Here’s something most SEO consultation companies won’t tell you: You can do it yourself.
The Internet may be one of the last places where small brands and companies can compete with the 800 lb gorillas in their industries.

Where? When? Sign Me Up!

Our next SEO Seminar is right here in our home town of Pittsburgh PA on October 12, 2010. The workshop is comprised of two half-day sessions. The morning Beginner’s session is from 8:30 AM – 12:15 PM. The afternoon Advanced session is from 1:00PM-5:00PM

Which SEO Workshop’s Right for you?

If we were teaching a baking class instead of an SEO class, the beginner’s course would cover things like why you need yeast to make bread rise and how much of each ingredient to use. Our advanced baking class would cover what types of flours and yeasts to use for different reasons and why the internal temperature of a starter dough directly effects the size and texture of the crumb.

You can choose either one or both sessions.
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Still not sure? Look at the course descriptions below or read about our SEO Trainers.

SEO Training Workshop Course Offerings:

Check out our course Offerings

Beginner SEO Advanced SEO
  • Intro to SEO
  • Keywords Choice and On Page Best Practices
  • Link Building Basics
  • Intro to Social Media
  • Intro to Local Search
  • Site Architecture and SEO
  • Seo for Multimedia
  • Advanced Link Building Strategies
  • Advanced Social Media Strategies
  • Using Google Analytics for SEO

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Beginner SEO Workshop

Introduction to SEO

What’s a search engine? How do they react with my site and decide how to rank me? What parts of my site do they think are most important? These questions and many more will be addressed during our Intro to SEO session.

Keyword Choice and On Page Optimization

You might THINK you know the words that people use to find your site, but do you really? In this session, we’ll go over the importance of keyword research, some research methods and what to do with the keywords once you figure out which ones to focus on.

Link Building Basics

What’s a link? What types of links are there? Why are they so dreadfully important to how I rank and how can I go about gaining more links? We’ll point you in the right direction in this session.

Introduction to Social Media

Twitter, Facebook, blogging; You know you need to do these things, but you don’t really know where to start. During this session, we’ll help you figure out the first steps to understanding social media and building a successful presence.

Introduction to Local Search

Find out how to claim your listing or multiple listing and how to optimize you place page and increase your chance of beating out other buseinsses even if they’re physically closer to the location you’re claiming.

Advanced SEO Workshop

Site Architecture and SEO

This technical session will focus on how the architecture of your site affects how the search engines crawl and rank your site. We’ll cover things like duplicate content issues, search friendly navigation and search engine friendly URLs.

SEO for Multimedia

You probably know about sitemaps, but do you know about Video Sitemaps? What about how to get the Search Engines to index parts of your flash movie? We’ll help you find search engine friendly ways of displaying multimedia elements on your site.

Advanced Link Building Strategies

Do you have a business for which conventional link building strategies aren’t doing much good? Are you sick of playing catch up to your competitors and want to get ahead in the link building race? In this session we’ll be giving actionable link bulding advice that you can take home and use right away.

Advanced Social Media Strategies

Do you want to get more out of your existing social media campaigns? This session’s for you. We’re going to cover specific strategies for Facebook, Twitter, and many other social media platforms as well as talk about how to leverage your current site content more effectively.

Using Google Analytics for SEO

Move beyond traffic analysis and use GA for keyword research, landing page optimization and other important SEO research. This session takes GA usage to the next level.

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Testimonials from past SEO Workshops

“To be very honest I wasn’t expecting much, but as it turned out your SEO workshop changed how I understand my site, my web presence, and how I identify my business. To my delight, the workshop was a proper mix of technical information wrapped around lay-person practicality. The facilitators are both knowledgeable and attuned to the skill level and needs of the audience. Bottom line: (1) I left the workshop with clear pathways for short- and longer-run action that will serve my business and improve how clients find me. (2) I was able to head back to the office and make immediate improvements to my site and “fix” some very common mistakes that I never considered would affect key-word searches. Powerful, important workshop. Thank you!” Frank Lehner, Naridus Narrative and Identity Development

“As a business owner, I don’t care about the “cool stuff” I’m interested in customers finding me and understanding how I can place myself in a place where I can be found. Very impressed with the knowledge of the presenters.”

“I’m pretty familiar with SEO best practices and still found useful information from today’s presenters that I did not know.”

“It was extremely helpful to learn how to achieve results (both traffic and SEO) through linking strategies.”

“I am a super amateur so far so it was a lot of info, but clear. I liked my experience.”

If you’d like to find out more about our SEO training seminar Contact us, call us at 412-381-5500 or email us

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