DoubleClick

Integrating Google Analytics 360 with DoubleClick Campaign Manager

May 2, 2017

doubleclick-ga-integration-1

Google Analytics 360 customers that use DoubleClick Campaign Manager (DCM) can take advantage of a native integration and link the two products together, bringing DCM data directly into your Google Analytics reports. Access your View-Through and Click-Through metrics within your Acquisition reporting and gain better insight into how your DCM traffic compares with other traffic […]

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