Google Analytics 360

Enhanced Goal Tracking with Google BigQuery

May 30, 2017

enhanced-ecommerce-with-BigQuery

The Google Analytics interface provides many ways of analyzing your goal conversions, including goal set tabs, funnel visualizations, and goal flow reports. The Analytics 360 Suite also provides custom funnels that allow you to create retroactive funnels based on advanced criteria. However, the BigQuery integration with Google Analytics allows users to deal with even more […]

The Value of Google BigQuery and Google Analytics 360

May 17, 2017

The integration between Google Analytics 360 and BigQuery is perhaps the most empowering feature in all of web analytics. (There, I said it!) Its hit-level data and cloud-based infrastructure give BigQuery analysis capabilities not found in other web analytics platforms, including both free tools and paid. BigQuery can be the link between third-party data and […]

Google Analytics 360 Webinar: Unlocking Benefits For Your Entire Organization

May 16, 2017

Google Analytics 360 has changed the way large organizations and data-focused companies are making decisions – combining their website behavioral data with integrated tools to find insights, test and improve user experiences, make instant changes, and drive more traffic to their site. The process of deciding if Google Analytics 360 is right for your organization […]

Integrating Google Analytics 360 with DoubleClick Campaign Manager

May 2, 2017

Google Analytics 360 customers that use DoubleClick Campaign Manager (DCM) can take advantage of a native integration and link the two products together, bringing DCM data directly into your Google Analytics reports. Access your View-Through and Click-Through metrics within your Acquisition reporting and gain better insight into how your DCM traffic compares with other traffic […]

New From Google: Google Analytics 360 Sweets

April 1, 2017

In a surprise announcement on Saturday, April 1st, the Google Analytics team introduced the latest addition to their products, a new offering called Google Analytics 360 Sweets. Highlighted as Google-branded micro-moments, these flavor-rich morsels can be enjoyed while using your nearest devices to find a store, buy a product or look for answers to all […]

Page 1 of 3123
Contact Us.

LunaMetrics

24 S. 18th Street, Suite 100,
Pittsburgh, PA 15203

Follow Us

1.877.220.LUNA

1.412.381.5500

getinfo@lunametrics.com

Questions?
We'll get back to you
in ONE business day.