Search Engine Optimization

The Guide to Google Posts for Google My Business

September 7, 2017

guide-to-google-posts

Share events, products, and services directly in Google Search and Google Maps with Google Posts, created through Google My Business. Google Posts are small cards that appear within the knowledge graph in Google Search Engine Result Pages (SERPs) when users search for your business. These cards are great for promoting timely content to customers at […]

Marketers: Install Google Tag Manager on Your WordPress Site in 4 Minutes

January 26, 2017

install-gtm-on-wp-in-4-minutes

50% of the top million websites use Google Tag Manager, the incredibly powerful analytics/marketing tool that quickly deploys tagging across your website. Want to do Facebook remarketing? Subscribing to HubSpot, Pardot or another marketing automation service? Need to add an AdWords conversion tag? So many actions marketers take require additional tracking code to be placed […]

Our Favorite Free SEO Tools for 2017

January 17, 2017

What’s better than an amazing SEO tool? An amazing SEO tool that’s free. If your 2017 New Year Resolution is to work smarter, not harder, then this article is for you. I’ve comprised a list of the best free SEO tools that we use almost everyday. And while it is nice to have a large […]

Introducing New Workshops for Google Optimize and Google Data Studio

December 20, 2016

As our industry changes and new tools are created, LunaMetrics continually strives to deliver quality education from real-life consultants. We are thrilled to announce two new LunaMetrics courses: a Google Optimize training and a Google Data Studio training. These new products from Google boast attractive interfaces, advanced features, and unprecedented seamless integrations to other Google […]

Planning For 2017? 4 Quick Tips for Getting Budget Approval

September 29, 2016

I’m a sales guy. Actually, I’m more of an “accidental” sales guy that prefers a technical conversation perhaps more often than I should. And while I have a genuine interest in things like attribution modeling and what really is the art of creating digital audience segments, this post won’t get into that. Google Analytics? Nope. […]

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